Use the Law of Attraction to Explode Your Business

It is said that the Law of Attraction is about 'like attracting like.' That in order to receive positivity in to your life, you first need to think and behave positively. And this law of attraction can be used not only in our everyday experiences and relationships, but also in our businesses as well.

I had a goal - to triple my monthly business volume over the course of 3 months... and there was NO way I was going to be able to do that myself. I could've worked 24 hours a day, 7 days a week for all three months and never have come close to that. I was going to need to attract leaders and doers to my company. They would need to be able to learn quickly and duplicate my sales efforts right away.

I made these requirements VERY apparent in my recruiting ads and the results were staggering... If I had put out an ad whose title included "Entry Level Sales", I probably would've gotten about 300-500 prospective people for 2 sales positions I was going to interview them for. Instead my ad included "Top Sales Reps Needed for Record Breaking Expansion" and the body included something to the tune of "this position has no income cap and can quickly reach into the six-figures. If you're interested in a position with base salary, you need not apply." (or something of the sorts...)

The results had me speechless. I only received 28 responses to the ad! Yep, 28 people had enough self confidence to actually apply to an ad that says "Top Sales Rep", "six figures", and "no base salary."

I was worried if I was going to have the time to sort through 500 resumes when the candidates did the sorting for me! Now I narrowed down those 28 to the top 2 through interviews, email correspondence, and more... My recruiting ad stated some very positive things about my industry, the future of my company, and about some of the incredible perks about working at my company. But it also included some steep requirements for my candidate...

Do you lower your expectations and attract the "bottom-of-the-barrel" reps to your sales team, or do you set high expectations and see who rises to the challenge? Be confident and successful and you'll attract confident and successful people.

Adam Holland is an entrepreneur and internet marketing coach.

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